Project Description

Overview.

Green Switch Solutions approached Red Year Associates for custom database creation services for their sales team.

To increase their in house sales team’s efficiency, Green Switch Solutions required a database to be created of key decision makers at companies who have the potential to become new customers.

Key Requirements.

  • Target customers identified.
  • 100 key decision makers.

What We Did.

  • Identified over 300 decision makers at the target companies.
  • Databased all individuals.
  • Included names, email addresses, phone numbers, social media profile links and notes.
  • Complete database presented to company directors.

Marco Campolucci, Managing Director.

Working with Red Year has been both an insight into the capabilities of digital marketing and a successful lead generation exercise, I’d happily recommend them.

The ability to understand the customers’ business and relay this to the market is key and Red Year grasped this perfectly.